Every leading show includes a special project each year to keep the show fresh and generate excitement with everyone from attendees to the media. Special projects can include everything from launching a new technology area/pavilion/booth to celebrating a major milestone. Bringing a project concept to life at the show requires significant creative and logistical expertise as well as the ability to mobilize and manage internal and external teams.
Our team of experts partner with busy show staff to produce and manage memorable special projects that enhance the show experience for attendees, exhibitors, and sponsors. We ensure that the special project is fully integrated into the larger show plan to maximize visibility and support the show brand.